Bikes, big breakfasts and lorry safety at Lakeside North Harbour
Highcross and IBM organised a Bike to Work week in March to encourage the 4,500 people now working at Lakeside North Harbour to give their cycles a spring clean and travel to work by bike.
Each day, Highcross provided a free breakfast item in its 1000 Lakeside cafe to all those who cycled into work at Lakeside North Harbour, ranging from fruit salad to porridge, and on Friday, there was a full cooked breakfast provided free of charge to those who had arrived by bike throughout the week.
Building materials supplier, CEMEX, parked an eight-wheel tipper truck on site on 20 March, to help cyclists with advice about safe cycling around large vehicles. Advisors were on hand to demonstrate to cyclists the ‘blind’ areas around large vehicles such as buses and lorries, with the opportunity to get in the cab to see the road from the lorry driver’s perspective.
There was also help for current and ‘would-be’ cyclists, with a selection of bikes to try out from local stores; Hargroves Cycles, Cycleworld and FreeGo electric bikes. In addition, participants were able to take their cycles to Hargroves Cycles’ Bike Doctor for a check-up.
Portsmouth City Council’s Active Travel Officer and Portsmouth Cycle Forum were on hand to provide route planning information and The Rowans Hospice attended to promote The Ruby Ride cycle challenge, which takes place in and around Portsmouth on 30 September. Cyclists were also able to get their bikes security marked by Hampshire Police.
The Lakeside North Harbour Bike to Work week was supported by Portsmouth City Council’s Road Safety and Sustainable Travel Team, Portsmouth Cycle Forum, CEMEX UK, Paulsgrove Safer Neighbourhood Team, Cosham Police Station, Hargroves Cycles, Cycleworld and Free Go Electric Bikes.
Karen Tyrrell, sales and marketing manager at 1000 Lakeside comments: “Around 100 people cycled into work at Lakeside North Harbour each day during our Bike to Work Week. We had great feedback from those who took part and hope the brilliant range of events which were organised during the week will encourage many more to get the cycling bug.”
Highcross has set up a Lakeside North Harbour Bike Users Group (BUG), which will build on the well-supported IBM group already on site. The business park also provides a courtesy shuttle bus linking the site with local bus and train stations, cycle storage sheds and shower facilities on site, to encourage those based at the scheme to adopt sustainable travel arrangements.
Karen Tyrrell, sales and marketing manager at 1000 Lakeside, by the CEMEX tipper truck which was parked at Lakeside North Harbour for demonstrations on safe cycling around lorries, during the park’s Bike to Work week.